GRAVITY DRINKS LTD

DISCO JUICE

A slice of hospitality heaven in The Cotswolds. Multi-channel brand, marketing and event work that successfully positioned The Lucky Onion as one of the most sought after, food and party destinations outside of London.

Brand Geenie’s

big moments

    • Nurtured, developed and protected The Lucky Onion through expansion

    • Positioned The Lucky Onion as a signifier of hospitality and experiential quality.

    • Managed and executed the quarterly marketing plan across all online and offline channels to address the individual sales and brand needs of 6 different locations.

    • Introduced new lifestyle content that increased overall readership and engagement rates across all platforms.

    • Fostered an engaged email database and increased open rates of the monthly newsletters up to 20% above the industry average, directly and positively impacting sales.

    • Successfully programmed and nurtured relationships with chef talent for TLO Supper Clubs resulting in sell out events to include Mark Hix, Ottolenghi, Hemsley & Hemsley, Richard Turner, Russell Norman, Petersham Nurseries and more.

    • Managed on site photography and videography to ensure maximum post-event publicity including conducting chef interviews.

    • Successfully managed and executed the launch of 3 brand new salons to the collective in Cirencester, Oxford and Solihull.

    • Sought out and developed Business Partnerships to successfully drive corporate New Client numbers whilst providing the team with Blushes Benefits.

    • Originated and co-ordinated the Big Blushes Ramble fundraising campaign. A companywide fundraising and wellbeing initiative to keep our teams moving during lockdown by walking 1000 miles in one week to raise £1000 for FareShare UK

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The Harcourt Arms